Powerhouse Agency relaunches as PH

An exciting update for New Zealand’s digital marketing landscape, Powerhouse Agency relaunches today as PH, signaling a new era of possibility, growth and transformation for the agency and its clients. 

Spearheaded by CEO Christine Kearney, the rebrand includes a sleek new website, expanded product offering, and a compelling ‘Digital Chemistry’ concept that aims to make the technical world of performance marketing more accessible to clients in all industries and markets.

“Adaptable, accountable, and driven entirely by analytics, a well-executed performance marketing campaign goes beyond brand building to optimise your digital investment and deliver an increase in top-line revenue,” says Kearney. 

“Digital marketing is a science, and PH is neutral ground. Our experienced digital strategists have the unique formulas to achieve precise outcomes for any brand in any industry – from start-ups seeking a partner for scale, to established best-in-class businesses.”

A boutique digital marketing agency founded in 2017 by Murdoch Razmi, PH has grown from an ambitious start-up to one of New Zealand’s leading operators in the digital marketing space. To date, it has generated over half a billion dollars in revenue for some of New Zealand’s most coveted fashion, beauty and lifestyle brands including category-leading outfits The Curve, Superette, Deadly Ponies, Canterbury Clothing, ECC Lighting, Walker and Hall and Flooring Xtra.

As PH, the agency reveals a more comprehensive digital offering designed to outstrip competitors, achieve unprecedented results for more world-class clients, and reposition itself as the leading authority in New Zealand and Australia’s digital marketing space.

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“Today’s relaunch is basically us saying we are open for business in a big way. It’s a real testament to our team, whose excellent work has distinguished PH as a top-tier agency, and to our reputation for onboarding best-in-class businesses while offering a level of expertise and care unmatched by other agencies,” says Kearney, who was appointed CEO of Powerhouse in Sep 2023 following five influential years as GM and Marketing Director at NZ’s premiere auction house, Webb’s. 

Adding to an impressive list of senior marketing roles at such well-known luxury brands as The Ritz in London, Kearney’s deft leadership and decision-making at Webb’s helped to catapult the business to industry leaders in a short space of time. Implementing a thorough, lucrative and agile business and marketing strategy that would set Webb’s up for the future, Kearney was identified as one of the sharpest and most in-demand marketing minds in New Zealand. 

Snapped up by Razmi and Grumley last year, the founder and director say Kearney has the skill and vision to navigate Powerhouse through an era of innovation and change, and rebranding to PH is just the beginning.

“Christine came to Powerhouse with a wealth of knowledge as a strategic operator, coupled with an exceptional level of marketing nous. You can see that wherever she has gone, success has followed,” says Grumley.

With the leadership support of Razmi and Grumley, and an unrivaled team of top digital strategists, Kearney is on a mission to make PH the best digital and performance marketing agency in the country.

Says Kearney: “At the heart of our work lies a deep passion for empowering others on their journey to success. Our digital marketing strategies do more than generate likes and clicks; they spark reactions that drive true engagement and most importantly, conversions. As Powerhouse, we proved that we could deliver an extraordinary amount for our clients. As PH, we have supercharged this winning formula, and we can’t wait to share the results with our new and existing partners.”

“We’ve invested extensively in cutting-edge resources, an exceptional team, and a clear business strategy. Now we’re ready to take on more of the projects that excite us, and move the dial for some epic businesses in ways New Zealand has never seen before.”